Compare the Top Free Automotive CRM Software as of April 2026

What is Free Automotive CRM Software?

Automotive CRM software helps dealerships and service centers manage customer relationships, streamline sales processes, and improve customer service. These platforms typically include features like lead tracking, appointment scheduling, service history management, and customer segmentation to enhance sales and marketing efforts. Automotive CRM software also integrates with inventory and sales management systems, allowing businesses to track vehicle stock, manage test drives, and personalize marketing campaigns based on customer preferences. By using this software, dealerships can increase customer retention, optimize sales processes, and improve overall customer satisfaction. Compare and read user reviews of the best Free Automotive CRM software currently available using the table below. This list is updated regularly.

  • 1
    Dealership CRM

    Dealership CRM

    Dealership CRM

    Smart, simple CRM software for motorcycle and powersports dealerships. We make CRM smart and simple so you can build stronger customer relationships, sell more units and save time. Maintain relationships with your existing customers by sending automated service reminders by email or text. Be more organized with your customer information in one place. Easily track conversations, know the history and deliver more personal experiences. Win more deals by tracking your prospects and your sales’ team as leads flow though your sales pipeline. Take advantage of our existing pipelines – Showroom, Website & Phone calls – or create your own to suit your dealership. Feel in control of your deals as you tailor your pipeline to match your process. Easily spot the deals in need of attention and those about to land. Team up with your favorite apps with 870+ integrations like Shopify, WordPress, and Zapier available, you’ll have all the tools you need to succeed
    Starting Price: $35 per month
  • 2
    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Starting Price: Free
  • 3
    monday sales CRM
    Built on top of monday.com Work OS, monday sales CRM empowers business owners and sales teams to manage all aspects of their sales cycle and customer data, streamlined in one centralized place. They can capture leads from any source, easily manage their contacts’ information, and track every deal's status so that no opportunities slip through the cracks. monday sales CRM lets you create no-code automations, eliminating hours of repetitive processes, and seamlessly integrates with the tools sales teams already use ensuring maximum efficiency. Without the need for an IT professional, build customizable dashboards to get the full overview of your sales cycle to confidently analyze data and optimize your sales processes. Manage your post-sales activities such as client onboarding and their projects to nurture stronger customer relationships. Best of all, it’s extremely user-friendly, standing out from traditional platforms, making it a CRM your sales team would actually want to use.
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    Starting Price: $10 seat / month
  • 4
    OpenPro ERP

    OpenPro ERP

    OpenPro, Inc.

    Grow your business with OpenPro ERP solutions that can be deployed in the cloud or on your server. Our software supports most industries with a complete Enterprise Resource Planning (ERP) software solution. As a provider of Business Management ERP Software, OpenPro excels with its Real-Time Solutions. From Accounting and Financial Reports to its MES software, MRP manufacturing and wholesale distribution inventory control software. The Business Management Software are all GAAP and international compliant. OpenPro is multi language (9 different) and multi currency. Another of the many business software solutions is a complete retail Point of Sales (POS) system, while distributors benefit from the supply chain management software. Built in time card management, Payroll and HRMS systems are integrated with the accounting manufacturing software. Customer Relationship management (CRM) is integrated to target prospects and convert them into customers quickly.
    Starting Price: $44 per user
  • 5
    PraktikBid

    PraktikBid

    Intersofts.com

    PraktikBid is a dealership CRM and inventory manager which also provides vehicle auctions, multiple account groups and, 100% multi-language, among hundreds of modules and features available on the administration dashboard. Try PraktikBid Online. Create accounts, make bids, click around to your satisfaction. Once you're happy, contact us to book a walkthrough through the administration dashboard and all its hundreds of built-in modules! Choosing your Online Inventory Manager is a serious commitment to your business. That's why we charge nothing to run your inventory through one of our sub-domains. PraktikBid is a dealership CRM and inventory manager which also provides vehicle auctions, multiple account groups and, 100% multi-language, among hundreds of modules and features available on the administration dashboard. Once you're happy, contact us to book a walkthrough through the administration dashboard and all its hundreds of built-in modules!
    Starting Price: $300.00/month/user
  • 6
    Selly Automotive CRM

    Selly Automotive CRM

    Selly Automotive

    Selly is a full CRM & ILM (Internet Lead Management) platform that allows dealers to manage internet leads and customer follow-ups.
    Starting Price: $110 per user per month
  • 7
    Service-Intel

    Service-Intel

    eAutoClub

    Service-Intel is a software and CRM solution for the auto repair industry. SI automatically identifies services needs permitting estimating and sales before vehicle drop-off. Really, pre-inspection! Unbiased service-need recommendations based on vehicle service history and daily mileage builds trust and sales. SI POS predictive reporting exceeds customers expectations with ultra-accurate service management and sales transparency.
    Starting Price: $99.00/month
  • 8
    HubSpot Customer Platform
    Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.
    Starting Price: Free
  • 9
    Yana Automotive Solution

    Yana Automotive Solution

    Technosoft Automotive

    Technosoft Automotive, established in 2012, rated as one of the Premier Microsoft Dynamics Global ISV solution providers. We provide a wide range of automotive solutions, from distribution, Dealer Management Systems (DMS) to Customer Relationship Management (CRM). Our flagship product is Yana Automotive Solution for automotive OEMs, distributors, and dealers, supporting approximately 1.4K dealers, 33K combined users, 205K vehicle orders, and 1.1M repair orders.
  • 10
    DealersCloud

    DealersCloud

    Dealers Cloud

    Being the 1st innovative cloud-based dealership management solution, we have always gone the extra step to ensure that our dealers, executives, owners, managers, sales reps, and customers will never find themselves disconnected between multiple systems. Our Dealer Operating System has provided our customers an unparalleled increase in productivity and revenue growth! With real-time curtailment alerts, expense tracking, and floor plan changes, DealersCloud turns days of work into minutes, by enabling you to manage your entire business from a single solution! Our CustomerCloud CRM will give you the tools to easily engage with your customers from first interaction to finalizing the sale. We give you all of the tools necessary to simplify the most complex accounting tasks that track your business down to every detail. From customized websites to seamless social-media integrations, DealersCloud is there every step of the way to ensure that our customers can arrive at their vision.
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